| Typical starting point | A finished 3D model ready to upload and present. | STEP/STP, STL/3MF, or GLB/glTF product files that may still need preparation for web delivery. |
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| Primary workflow | Publish, showcase, share, discover, and embed 3D models. | Prepare, review, configure, publish, update, and measure interactive product 3D. |
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| Public discovery | A public model community and discovery network, with private options depending on the plan. | Customer-controlled publishing to stores, product websites, portals, and custom applications—not a public model marketplace. |
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| Website experience | Embeddable viewer with presentation options and a JavaScript Viewer API. | Managed product viewer with approved versions, measurements, parts, cutaways, materials, environments, AR, and website controls. |
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| Commerce focus | Supports web embeds and configurable viewer applications across many use cases. | Designed around product catalogs, Shopify and multi-site commerce publishing, product engagement, and controlled revisions. |
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| Source-file privacy | Public, unlisted, private, and password-protected availability varies by plan. | Original source files remain separate from the approved customer-facing publication. |
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| Pricing orientation | Free and paid creator, organization, and enterprise plans. | One published 3D model free forever, followed by model- and delivery-based business plans. |
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